Tag Archives: streaming

Transforming your Live Event with Audio Visual Technology

Westlake Village, CA – March 10, 2017

Whether the focus is Brand-Building, Community Awareness, Client-Building or Social Networking, live events and meetings foster relationships, learning and knowledge sharing. Face-to-face connections remain the most effective way to convert leads by offering potential clients or customers the opportunity to experience the look, feel and personality of your brand. Incorporating audio visual elements to events add a component of non-spoken communication as lighting and sound can support a brand identity or set the mood in a room. Great event planners know having the right Audio Visual technicians on-hand makes the difference between an event that sizzles or one that fizzles.

Cost factors involved with incorporating AV technology often cause event planners to cut corners.  With today’s technology, anyone with a smart phone may feel they have all they need to incorporate sound or, at least, some elements of recording and projection.  While this may seem like a logical way to avoid unnecessary expenses, top event planners know the all too expensive cost of a failed mic or projector. Professional AV technicians arrive on-site, with all the experience and gear necessary.

Skilled AV technicians know how to transform a designer’s concepts into real experiences. They consistently communicate with event designers from the planning stage to post production and, most importantly, throughout the actual event.  Professional, experienced technicians provide the backbone to any event, large or small, handling every detail including lighting and sound management, projection, camera operation and live-webcasting to video and recording.  They plan for room size and equipment installation requirements ensuring every element of the production connects with the senses of every person in attendance. This expertise only comes with on-the-job experience and a passion for staying abreast of the latest trends and technology.

Looking Into the Future

Mixer

LOS ANGELES, CA – March 12, 2015

Advancements in technology have been a hot topic since before “trending” was “trendy”. We learned this early on and have constantly been evolving to keep up with event technology.  Nowadays, event technology often refers to software, different types of mobile devices attached to a network running the latest app, but what about the hardware? What about the screen that’s displaying your tweets? The wireless microphone that is on the presenter?  This is how WE define event technology.

One article by well known online technology news source, TVTechnology, goes as simple as to say “Being tethered to a cable is so old school.”  This article explores the very real future of wireless sound at events, citing the 2015 Superbowl halftime show as one of the most complex of its time.  Not only did they have to ensure that the sound could be heard throughout the entire venue uninterrupted (including all 120+ yards of the field as well as the airspace!) they also had to counteract the interference of the stage comprised entirely of LED lights. Ensuring that a venue is properly prepared for its audience in regards to audio is no small task.  Quality audio is one of the things that separates the big events from the small, regardless of actual size.

Tectonic-1The authors at Design Dawgs, an online source for all things design, event and lifestyle, are constantly looking for the next big thing in event design.  Their latest discoveries do not disappoint.  One of these are newly designed and recently released event speakers, which are about the depth of a plasma screen TV and produced by Tectonic Audio Labs.  This is the kind of technology that gets us excited for the future.  No more trying to dress up and disguise bulky speakers around the venue, soon we will be able to incorporate them more completely into the decor.

Another aspect of event technology that this article looks into is an amazing marriage between software app technology and hardware technology called CrowdMics.  This app essentially turns your smartphone into a microphone, live at any event.  Once it is set us properly, any member of the audience is given the opportunity to ask questions of the presenter from their seat, without having to play “pass the microphone”.

A final way in which technology is changing the way we look at event technology is through the popular platform, Skype.  This is something that we in the office have begun to really dig into in the last 6 months.  We have begun to use it not only for it’s original intent of video chat, but also for live streaming on multiple platforms and recorded interviews.  We have navigated through the app, online platform and every common extension to truly understand the benefits of using this complex free platform.  Here is a short, simple video of our resident “Skype expert” (Matthew) streaming a recorded concert on multiple devices.

If you’re looking to incorporate new technology or a unique idea into your next event, then give us a call and let’s get creative.  We’re always looking for new challenges so that we can continue to evolve with ever-changing technology.